Great football clubs, those that last through both good and bad times, have memorable tag lines. A great tag line defines what the club is about in a few words. It conveys the spirit of the history, the staff, the players, the fans, the stadium of these clubs. It’s like a good concept, if you can’t say it in a few words then it just isn’t a good one. Here are some:
- Liverpool: “You’ll never walk alone”
- Barça: “More than a club”
- Marseille: “Straight to goal”
- Boca Juniors: “A club each day bigger”
- Milan AC: “The most titled club in the world”
- Penarol Montevideo: “You will forever be eternal and blossom each spring”
I really like Liverpool’s “You’ll never walk alone”, it says it all!
Do you have a favourite club tag line?
Maracanazos like short to the point phrases.
